Digital Investor Relations: Companies can no longer avoid it

 

While a few years ago the investment community was reluctant to include digital media and social media in its approach, today it can hardly escape digitalization. This is the result of several surveys carried out in different parts of the European Union. Although there are several factors causing this shift in the IR ecosystem, the MiFID II directives have certainly contributed to triggering this effect. Which digital communication channels do companies use? Will the relevance of digital media increase?

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