According to an article in Citywire, Union-Investment has ambitious plans: its own research is to be further expanded. So this is good news for all companies that face less sell-side coverage after MiFidII!
Union-Investment sees the unique selling proposition of its research approach in its cooperative character: Research at Union Investment does not just produce research and send it to the portfolio manager. In other words, as is customary when working with the sell-side. Rather, the research team works out investment ideas together with the portfolio managers. In other words, there is close interaction between the various departments, which is rather unusual in the industry.
For investor relations officers, this is likely to have an impact on targeting. At least in relation to Union Investment: targeting should no longer be aimed at individual buy-side analysts or investors. Instead, it is more important to convince a complete team at Union Investment.
And the Union Investment team is set to grow even further: 7 additional employees are planned. Although Union Investment has always been strong in the area of ESG, this area will be further strengthened by the addition of 5 ESG researchers. This will be joined by two more employees in macro strategy research. This means that the research team will then comprise 42 employees.
Again, for the IR teams, this means that: the topic of ESG seems to be inexorably approaching all IR departments.
Source: click here.